Ezine Publishing Information
Future of Electronic Publishing
UNESCO's somewhat arbitrary definition of "book" is: "Non-periodical printed publication of at least 49 pages excluding covers".The emergence of electronic publishing was supposed to change all that.
An Embarrassment of Riches - Part II
The DOI Foundation has unveiled the DOI-EB (EB stands for e-books) Initiative in the Book Expo America Show 2001, to, in their words:"Determine requirements with respect to the application of unique identifiers to eBooksDevelop proofs-of-concept for the use of DOIs with eBooksDevelop technical demonstrations, possibly including a prototype eBook Registration Agency."It is backed by a few major publishers, such as McGraw-Hill, Random House, Pearson, and Wiley.
An Embarrassment of Riches - Part I
The Internet is too rich. Even powerful and sophisticated search engines, such as Google, return a lot of trash, dead ends, and Error 404's in response to the most well-defined query, Boolean operators and all.
American OverDrive - LCDs in LDCs
OverDrive - an e-commerce, software conversion and e-publishing applications leader - has just expanded an e-book technology centre by adding 200 e-book editors. This happened in Montego Bay, Jamaica - one of the less privileged spots on earth.
The Disintermediation of Content
Are content brokers - publishers, distributors, and record companies - a thing of the past?In one word: disintermediation.The gradual removal of layers of content brokering and intermediation - mainly in manufacturing marketing - is the continuation of a long term trend.
How To Write Effective Ezine Ads... And Then Some
When writing an ezine ad, there is a big mistake that most people make when writing an ad. That is, they try to sell something in those ads, and there is a good reason why you don't want to do that.
5 Keys To A Successful Ezine
There are 5 basic keys you need for your ezine to be successful and here they are though not necessarily in this order.1- HostingYou need good reliable hosting for your website.
OK People - Lets Get Real!
It's all about numbers - or so some ezine publishers would have you believe.10,000 subscribers and counting!20,000 subscribers and counting!30,000 subscribers and counting!You get the picture.
How to Build Your List - 7 Powerful Strategies
If you have been an internet marketer, or had any type of online home based business, for more than a few days, then you will no doubt have heard someone say, "if you want to make money online, you have to build an opt-in list."Take that advice very seriously, because it's true! It took me a long time to finally let the list building advice sink in, so I didn't start doing it until I had my home business for quite a while.
8 Killer Mistakes For Ezine Failure You Must Avoid
It is true that sometimes in life there is a small line between failure and success. The same thing applies with ezines and newsletters.
Emerging Trends in Web Content and Web Publishing
Content is King but the web pages are still littered with writing that does scant justice to the word content, least of all creative, useful and valuable content.The first wave in the internet is finally over when we saw the design and technical elements of a website were the focus areas.
How To Make Your Subscribers Stick To You Like Super Glue
One of the biggest obstacles to building a good sized opt in list is the drop out rate. Sometimes it seems subscribers are leaving as fast as they are joining.
How To Use Viral Marketing To Grow Your Opt In Email List
If you have read my article called "What is Viral Marketing" you should already have a fairly good idea of it's potential.In this article I'm going to discuss how it can be used to grow your all essential, opt in mailing list.
E-zine Promotion: 10 Smart Reasons To Charge A Fee For Your E-zine
You publish an e-zine, you may consider to startcharging a fee.Here are some e-zine promotion reasons:1.
7 Ways You Can Make a Huge Impression With Your Ezine Welcome Message
Many times I receive a Welcome Message from someone after I subscribe to their ezine that leaves me wondering what I just jumped into. A welcome message is one of your first contacts with your subscriber, and it should say something that sets you apart from everyone else right at the get-go.
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OK People - Lets Get Real!
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EZines: Get from Adequate to Fabulous
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Managing Internet Addresses in Your Email Newsletter
Web and email addresses pose a special challenge for writers and publishers of email newsletters and ezines.I don't know about you, but I find it frustrating when I have to copy and paste an address into a browser, or into a separate email window.
Emerging Trends in Web Content and Web Publishing
Content is King but the web pages are still littered with writing that does scant justice to the word content, least of all creative, useful and valuable content.The first wave in the internet is finally over when we saw the design and technical elements of a website were the focus areas.
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1. Many Ezine Publishers use too many styles of separatorin their Newsletter.
Email Newsletters: Privacy and Unsubscribing
As you likely know from personal experience, the value of email has been greatly tarnished by spam, unsolicited messages, online junk mail. So, many subscribers and would-be subscribers care very much about the exposure of their email addresses.
Email Filters Catch Dolphins Along With Sharks
What's the point in spending hours preparing a newsletter, message or report if it's automatically filtered into the junk folder before the recipient even sees it?
Spam threatens to choke the communication channels promising global freedom of expression.
Internet Service Providers (ISPs), corporate server administrators and end users are increasingly using new anti-spam technology to try to stem the relentless tide of junk email flooding the Net.
The End of Email, Ezines and Online Marketing?
Ok, it's time to bring out my soapbox.Something has been bothering me for over a month now, and it justkeeps getting worse, so I am afraid it's time to talk about it.
Internet Marketing Strategy: 9 Pragmatic Ways Increase Your E-zines Subscription
It is possible to increase the subscription to youre-zine or newsletter.You can do so by implementing the internet marketing strategy below:(1) Hold an ongoing prize drawing in your e-zine.
7 Ways You Can Make a Huge Impression With Your Ezine Welcome Message
Many times I receive a Welcome Message from someone after I subscribe to their ezine that leaves me wondering what I just jumped into. A welcome message is one of your first contacts with your subscriber, and it should say something that sets you apart from everyone else right at the get-go.
The Sticky Issue of E-zine Schedules
While many new e-zine publishers are anxious about developing good content for their e-zines, many of them seem to have more trouble simply deciding on a schedule and sticking to it!
It's smart to tame the schedule beast right from the start. Here are a few tips to help you.
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